CC Resolution No. 2405RESOLUTION NO. 2405
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF BAYTOWN,
TEXAS, ESTABLISHING CITY COUNCIL GOALS FOR FISCAL YEAR
2016-17; AND PROVIDING FOR THE EFFECTIVE DATE THEREOF.
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BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF BAYTOWN,
TEXAS:
Section 1: That the City Council of the City of Baytown, Texas, hereby establishes
its goals for Fiscal Year 2016-17 that are further described in Exhibit "A," which is attached
hereto and incorporated herein for all intents and purposes.
Section 2: This resolution shall take effect immediately from and after its passage by
the City Council of the City of Baytown. max/
INTRODUCED, READ and PASSED, by the affirmative ote of the City Council of the
City of Baytown this the 10th day of March, 2016.
iT
ST:
ETICIA BR SC ' Clerk
APPROVED AS TO FORM:
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4NACIOOggRAMIREZ, SR., C' y Attorney
R:1Karen'tFiles\City Council'. Resolutions\2016\March I&'CityCouncilGoals.doc
, Mayor
Exhibit "A"
City of Baytown Council Goals
Fiscal Year 2016/2017
Submitted by
Richard L. Davis, ICMA-CM
City Manager
INTRODUCTION TO
THE CITY OF BAYTOWN'S 2016/2017 COUNCIL GOALS
On November 14, 2015, the City Council, Mayor, and senior staff met for a community priority setting
retreat at Baytown City Hall. Preceding this retreat, elected officials were invited to participate in a
survey that asked each participant to respond to a number of questions regarding what each believes
are the primary or top priorities of the community. The results of the survey were used by the City
Manager and the Director of Strategic Initiatives to develop seven community directives. The City
Manager then engaged the elected body in a discussion specific to each directive to refine each
community priority. Based on the survey, it was determined that the top community priorities for
2016/2017 are:
• Community Image and Brand
• Public/Community Safety
• Neighborhood Quality and Vibrancy
• Modern and Reliable Infrastructure
• Community Mobility
• High Performing Strategic City
• Economic Vitality
On March 5, 2016 facilitator Dan Griffiths from Tanner LLC assisted the Mayor and Council in identifying
and articulating seven goals for the coming fiscal year. Council goals parallel the earlier determined
community priorities. The elected body also discussed and provided to staff a number of possible
initiatives associated with each goal. The goals themselves are presented in the following pages, along
with the relevant community priorities identified by the Council last November and possible associated
initiatives. A more comprehensive implementation plan, to include more specific initiatives, will be the
product of a staff retreat on March 11, 2016 and will be presented to the Council on April 14, 2016.
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Community Image
& Brand
Council Goal Statement
Baytown embraces and celebrates its cultural and historic heritages. We demonstrate
pride in our community through shared responsibility for and stewardship of our
neighborhood and natural resources.
Value Statement
In Baytown, we work together as a municipality, citizens, neighborhoods, and partners to improve and
maintain our image by ensuring infrastructure, public facilities, and private properties are maintained in
a manner that reflects the pride we feel in our community.
Why This Is Important
There are many aspects and elements associated with quality of life that are affected by our community
image and brand. Private investment decisions associated with business development are highly
influenced by a community's image and reputation. Likewise, numerous studies over the decades have
shown a close connection between the aesthetic qualities of community and crime rates. Finally, a
strong community image and brand facilitates the attraction of residents who are more likely to
contribute to an even higher quality of life.
Possible Initiatives
• Development of a building maintenance program.
• Development and implementation of a litter abatement strategy/program.
• Infrastructure and public properties aesthetics strategy/implementation.
(streets/curbing/sidewalks repair)
• Increased citizen engagement through volunteer program.
• Enhanced intergovernmental coordination.
• Assessment and expansion of current green waste/recycling program.
• Expanded waterfront/waterways clean-up.
• Brush/grass clean up.
• Coordinate public information efforts with school district.
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Public Safety
Council Goal Statement
Baytown ensures resources and technology are sufficient to provide the highest quality
public safety services possible. Shared responsibility and ownership with citizens are
critical to realizing this ambition.
Value Statement
In Baytown, we recognize public safety as foundational to quality of life. We work together as a City and
neighbors to maximize safety by ensuring that public infrastructure, technology, human resources, and
training are sufficient and effective in supporting this directive. We engage citizens and businesses in
this endeavor by encouraging and expecting personal responsibility, accountability, and shared
ownership.
Why This Is Important
Nothing is more fundamental to quality of life than a sense of safety and security. We recognize public
safety is a continuous commitment that, in order to be effective, must include the involvement of all
sectors of our community. Baytown's success in almost any other endeavor must be preceded or be
accompanied by our ability to create and maintain a safe, healthy, and secure environment.
Possible Initiatives
• Greater engagement and dialogue with neighborhood associations.
• Address public safety staffing and training to ensure adequacy.
• Increase enforcement efforts with police and fire inspections.
• Expand/improve networking with community resource groups, i.e. — mental health.
• Continue to build robust paramedic program.
• Plan for additional, more functional fire/police space (police administration, fire training facility
phase 2)
• Animal control expansion/functionality.
• Expand spay/neuter program, including veterinarian.
a
Council Goal Statement
Baytown works to elevate the quality of current neighborhoods and future
developments by collaborating with citizens and businesses, maintaining high standards,
and sharing responsibility for achieving greater neighborhood quality and vibrancy.
Value Statement
In Baytown, the City, residents, and businesses work cooperatively to create an atmosphere of vibrancy
and safety by engaging in community dialogues and actions focused on improving the visual aspects of
our community and by elevating both property values and quality of life. We achieve this by ensuring
that staffing, financial resources, and infrastructure are sufficient to realize this ambition, while
endeavoring to minimize the fiscal impact on residents.
Why This Is Important
Neighborhoods are where people live. While simplistic and obvious, such underscores the critical nature
of investing in neighborhood quality and vibrancy. After all, a community is nothing more or less than
the sum quality of its neighborhoods. Further, one of the most effective ways to demonstrate to
citizens a return on tax dollars is to invest in neighborhood quality elements such as infrastructure and
aesthetics. Neighborhood vibrancy, meanwhile, develops when the physical environment is safe and
clean and when residents regularly engage in dialogues addressing neighborhood issues.
Possible Initiatives
• Robust, proactive/targeted code enforcement.
(Targeted junk vehicles, high grass/weeds,
refuse/junk abatement.
• Revisit ordinances and develop enabling code
that provides foundation for abatement of
issues that affect aesthetics and quality of life.
• Continue to aggressively address both vacant
and occupied substandard housing (repair,
maintain, secure, or demo).
• Address neighborhood sidewalks, street
lighting, etc.
• Targeted law enforcement.
• Require buried utilities in new subdivisions.
• Program/strategy to enhance the aesthetic
nature of public infrastructure.
• Continue trail development, focus on
connectivity.
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• Programs to engage citizens and
neighborhoods in improving neighborhood
quality and vibrancy.
• Develop public art program.
• Emphasize and pursue access to shopping and
cultural destinations.
• Continued park development and enhanced
maintenance.
• Develop additional hike/bike paths.
• Linkage between city and schools.
• Assist school district in telling public about
good things happening in education. Assist the
district in all other ways to increase reputation
and ratings.
• Work to clean up metal storage containers.
• Auto repair shops clean up.
• Proactive code enforcement.
• Livestock ordinance.
Modern and Reliable
Infrastructure
Council Goal Statement
Baytown aggressively plans for, funds, constructs, and maintains the highest quality
public infrastructure in a manner that contributes to our aesthetic environment and
builds value.
Value Statement
Our physical infrastructure in Baytown plays a critical role in not only safeguarding community health
and safety, but also in elevating and maintaining a high quality of life. We therefore aggressively plan
for, fund, construct, and maintain the highest quality public facilities and infrastructure. We accomplish
this while endeavoring to issue no new debt, improving mobility, providing adequate capacity, and
delivering quality product/service.
Why This Is Important
Sound and reliable infrastructure supports every function of the City. Without it, emergency services
cannot be delivered, public health suffers, and private investment in our community evaporates. The
condition and functionality of our infrastructure also communicates a great deal about who we are and
what degree of pride we feel in our community.
Possible Initiatives
• Improved I&I program.
• Water and Wastewater master plans and continued adaption of sewer system.
• Develop/implement street maintenance/preservation program.
• Continued implementation of sidewalk master plan and sidewalk repairs.
• Drainage improvements.
• Continued parks improvements.
• Continued traffic mitigation.
• Revisit striping schedule, make adjustments to keep striping visible.
• Implement storm water master plan.
• Consider utility burial as part of future projects.
• Revisit specifications of infrastructure to consider aesthetics.
Community
Mobility
e
Council Goal Statement
Baytown provides a diverse network of vehicular and pedestrian transportation options
in a manner that emphasizes planning, safety, and efficiency.
Value Statement
Baytown is indeed a "city on the move." We therefore believe it critical to invest in the development
and maintenance of modern and reliable transportation systems. Baytown plans for and develops
roadways that facilitate the safe and efficient movement of traffic and emergency response. We support
initiatives that provide, enhance, and encourage the development and use of alternative transportation
infrastructure/facilities that link citizens with all parts of our community. We meanwhile pursue these
ambitions and transportation projects in a fiscally responsible manner, using "pay as you go" strategies
to fullest extent possible.
Why This Is Important
Very much like other infrastructure, our transportation system says a lot about who we are. More
importantly, lives and our economy run on efficient and safe transportation. Our citizens depend on
their ability to move about our community to take kids to school and events, shop, commute, and
recreate. The City depends on a reliable transportation system to deliver life-saving services to our
citizens. Similarly, our local economy will either live or die on our transportation system's ability to
conduct goods, employees, services, and consumers to where they need to be in a reasonable
timeframe.
Possible Initiatives
• Comprehensive transportation plan.
• Trails, sidewalks, and bike paths development with appropriate lighting.
• Traffic mitigation/flow improvements.
• Use transportation projects as an opportunity to underground utilities.
• Garth redesign and expansion.
• TXDOT permit for 146 trail.
• Pursue east/west access across Cedar Bayou.
• Investigate mass transit opportunities.
• Pursue feeder road south of Chevron over rail road crossing.
• 146 spur at Ferry Road.
• Work with TXDOT to improve 330 merge onto 1-10 West
• Aggressively pursue state/federal funding for transportation projects.
• Expand synchronization program, including North Main.
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High Performing
Strategic City
Council Goal Statement
Baytown will provide a return on citizen investment by delivering the highest possible
customer service, managing growth, nurturing a culture of continuous improvement,
promoting transparent and accountable government, and working with our citizens to
define our strategic vision.
Value Statement
Baytown strives to provide a return to citizens on resources entrusted to city government. We
demonstrate this commitment and honor this trust by delivering the highest possible customer service,
promoting an environment of transparent and accountable government, managing growth, nurturing a
culture of continuous improvement, drawing on the latest technology, and working with our citizens to
define our strategic vision.
Why This Is Important
It is critical that the City continue to demonstrate trustworthiness and competency through the effective
and efficient use of citizen resources. This ambition requires that we commit ourselves to the highest
rungs of customer service and that we engage citizens in planning the future of their community.
Further, it is equally critical that the City itself nurtures an environment of continuous improvement and
that planning and technology support the future that we desire.
Possible Initiatives
• Five year CIP.
• Long-range planning for infrastructure (include detention).
• Plan for private sewer line replacement (look at SEP funding).
• Community Based Strategic Plan.
• Fiscal Sustainability Plan.
• Leadership and Customer Service training.
• Define performance metrics.
• Develop community scorecard.
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Economic
Vitality 4W
p
J
Council Goal Statement
Baytown strives to build and maintain a diverse local economy which includes quality
housing, a robust workforce, and vibrant retail sector.
Value Statement
Baytown plans for and is aggressive in providing citizens with convenient access to a broad array of
quality housing, jobs, and retail. We accomplish this by working cooperatively with companies and
individuals desiring to invest in high-quality projects. We ensure that city messaging and policies attract
the quality of projects citizens expect and deserve, and we capitalize on our natural beauty to diversify
and expand our economic base.
Why This Is Important
Baytown's ability to build and sustain a broad and diversified economic base is critical to maintaining
citizen services without overburdening our residents. Equally important is our ability to attract the kind
of housing, employment opportunities, and access to goods and services that contribute to our
community quality of life.
Possible Initiatives
• Updated ULDC and ULDC flexibility.
• Encourage the development of communities instead of subdivisions.
• Identify and resolve impediments to recruiting and sustaining new business.
• Seek economic diversification.
• Target and market underutilized areas for business/retail development.
• Build/implement a program of incentives that target office, research and development, and
technology sectors.
• Continue aggressive marketing of under-utilized areas (redevelopment).
• Examine and update as needed current economic development strategy. Council driven
expectations of EDF strategy. (Evaluate in house vs. outsourced ED director).
• Develop growth strategy.
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